Colours

The colour palette is a combination of primary colours and secondary colours.

Primary Colors

The colors of the PreAnalytiX logo and the colors assigned to the analytes make up the primary colours. In addition, PAX gray and PAX white are assigned to the fonts.

The primary colours are used alongside the logo in the layout or in illustrations to ensure consistency and brand recognition.

PAX Teal — CMYK: 100/0/49/2
RGB: 0/170/158
HEX: #00aa9e
PANTONE: 3272 C

Subject area
Logo
Multianalyte

Pax Blue — CMYK: 100/83/0/7
RGB: 0/56/147
HEX: #003893
PANTONE: 287 C

Subject area
Logo
DNA/ccfDNA

PAX Red — CMYK: 0/90/86/0
RGB: 239/43/45
HEX: #ef2b2d

Subject area
RNA/miRNA

PAX Lilac — CMYK: 61/49/0/0
RGB: 119/127/182
HEX: #777fb6

Subject area
Protein

PAX grey — CMYK:0/0/0/80
RGB: 87/86/86
HEX: #575656

Subject area
Font color

PAX White — CMYK:0/0/0/0
RGB: 255/255/255
HEX: #ffffff

Secondary Colours

The secondary colours are derived from the colorus of the corresponding Samples types. These colours may only be used in connection with the respective theme.

PAX Dark Red — CMYK: 53/0/25/0
RGB: 109/213/213
HEX:#AA0D1F

Subject area
Blood

PAX Yellow — CMYK: 1/23/85/0
RGB: 253/200/51
HEX: #FDC833

Subject area
Urine

PAX Aqua Teal — CMYK: 69/0/38/0
RGB: 58/183/175
HEX: #3AB7AF

Subject area
Tissue

PAX Apricot — CMYK: 2/57/78/1
RGB: 235/131/64
HEX: #EB8340

Subject area
BoneMarrow

PAX Dark Blue — CMYK: 100/88/6/30
RGB: 12/37/106
HEX: #0C256A

Subject area
Saliva

PAX Amethyst — CMYK:50/91/0/5
RGB: 144/48/133
HEX: #903085

Subject area
EDTA/competitor data

PAX Alternative DNA/ccfDNA — CMYK:80/32/26/39
RGB: 24/99/121
HEX: #186379

PAX Summer — CMYK:0/72/99/0
RGB: 235/95/8
HEX:#EB5F08

PAX Winter — CMYK:66/56/24/24
RGB: 90/93/126
HEX: #5A5D7E

Colour shades

Colour gradations are required for backgrounds, column graphics and workflows. Backgrounds for graphics should always cover 10% of the subject area. The possible gradations are shown below and also apply to secondary colours.